by Lillian C. Jones March 18, 2013
The annual Opal Emerging Manager Conference took place in Chicago from May 15 – 17, 2013.A lot was different this year. It was held at the Radisson Blu Acqua Hotel. In previous years it was at the Suisse Hotel around the corner. I did not stay at the Rad Blu for even the “negotiated rate” was, in my opinion, too high. So I shopped around and found a hotel where I was able to get two nights for the price of one at the “negotiated rate” and it was right across the street.
The conference was a lot smaller. I would guess the conference room was half the size of events in the past. There were old timers, plenty of newbies, and as always more people with product to sell than people to buy. The speaking panels were mostly white males. What is going on I wondered at a conference where a few years ago I was told from a person on the dais that in Chicago “emerging manager” means minority and woman-owned firms and white men need not apply.
The answer came in the second panel discussion, the Investor Roundtable. The Honorable Stephanie Neely, Treasurer, City of Chicago, a true superstar, told us that the City is severely underfunded and although she likes emerging managers because they add value, the City can no longer be angel investors investing in next generation managers. The term angel investor stunned me for a moment. Did she mean angel investor the way I think of it, as a venture capital type of investor? But then again, when times were flush many public funds were taking ownership in emerging managers. Either way, as a traditional investor committing pension investments by hiring emerging managers or as an angel investor taking an ownership stake, the City is looking at insolvency. And then she said she doesn’t fire managers, she takes the cash. “The more money a manager makes, the more we take away.” What money manager in their right mind would want to work for them? She said they are going more and more to cash. The writing is on the wall and it spells bankruptcy for the City of Chicago.
Another superstar, Mellody Hobson, President of Ariel Investments, was on a panel called “Redefining Emerging Managers”, and she began by giving us a short history lesson reminding us that in the early 1980s there were three minority firms; Ariel, Brown, and NCM. Then Prop 209 came along and race based selection was illegal. Size was a way to get around the issue since most minority money managers were small in assets. Arbitrarily $2 billion was selected as the definition of an emerging manager. In Illinois it was $10 billion. Mellody said although race and gender was the original intent, now it is about entrepreneurship and size. Some say in Illinois the emerging manager definition was set at $10 billion so that Ariel could be included in searches. Really? Ariel with $6 billion in assets wants to participate in emerging manager searches? Why? As I listened to her I think what she was saying is that Ariel is having a difficult time scaling up. As most strong-performing managers tend to grow to the sky, think Vanguard or PIMCO or the largest, Blackrock with $3.5 trillion, poor Ariel is stuck at $6 billion. But Ariel should no longer be relying on emerging manager programs to grow assets. They are now competing in the big leagues where consistent and strong performance (which Ariel lacks) plus other qualitative and quantitative factors that consultants must analyze and evaluate determine the outcome, not race or gender.
Mellody said no other profession has the term emerging……..no one would go to an emerging doctor or dentist. She says the term emerging is not helpful. She says the term “diverse firm” should be used and the term “emerging” should be retired. Whether Ariel is called “emerging” or “diverse” does not change the fact that they can be relied upon to consistently deliver mediocre returns. Fiduciaries (trustees) hire people like me to find the talented, skilled managers (before they get really big) to earn a return on assets in order to pay pension benefits. If “emerging” means “mediocre”, they will be screened out.